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Pricing-Power Gap Analysis

See exactly how much rent
you are leaving on the table.

Every estimate compares your property's current rent to its market rent and tells you the dollar gap — both monthly and annualized — with a status verdict.

3BR / 2BA · Maple Property
Built from 5 comparable rentals
Current rent $1,850/mo
Estimated market rent $2,150/mo
Monthly gap
+$300
/ month under market
Annual impact
+$3,600
/ year you could capture

Three verdicts. One number per estimate.

Every estimate gets a status verdict based on a 5% band around your current rent. Inside the band you are at market. Outside it, you are leaving money on the table or charging too much.

Verdict A
Below market
gap > +5%

Your current rent is more than 5% below the market estimate. You have room to raise rent on the next renewal.

“You can capture more on the next lease.”
Verdict B
At market
gap within ±5%

You are inside the 5% band on either side of the market estimate. Your pricing is dialed in — nothing to fix.

“You are pricing this property correctly.”
Verdict C
Above market
gap < −5%

Your current rent is more than 5% above the market estimate. Consider whether you risk vacancy on the next turnover.

“You may be in turnover-risk territory.”

The math, in three lines

No magic. Just subtraction, division, and a multiplication by twelve.

01 gap = estimated_rent current_rent
02 gap_pct = (gap / current_rent) × 100
03 annual_impact = gap × 12
Plugged in (the hero example)
gap = $2,150 $1,850 = $300
gap_pct = $300 / $1,850 = +16.2% (below market)
annual_impact = $300 × 12 = $3,600
Where it shows up

Two views. One number.

The gap appears as a dedicated dashboard card whenever the property has a current rent on file. It also shows up on the Comparable Rent chart as an orange dotted line, so you can see how the current rent stacks against every adjusted comp at a glance.

  • Dashboard card: Current Rent / Estimated Rent / Gap / Annual Impact
  • Chart overlay: orange dotted “Current rent” line on the Comparable Rent chart
  • Edit current rent any time on the property — the gap recomputes instantly
Current Rent vs. Market
Current rent
$1,850
Estimated rent
$2,150
Gap / month
+$300
Annual impact
+$3,600
Below market — room to raise on next renewal

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Paste a Zillow, Rentometer, or MLS listing and let the AI parse, validate, and import the comp in seconds — no retyping.

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Every estimate is dated. After 3 months you get a refresh warning so your rent recommendations never drift out of market.

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Find Your Pricing Gap

Every estimate tells you the monthly and annual gap — in dollars, with a status verdict.

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